Non-Profit Leverages 30,000 LG G Pad tablets to Get Kids Active & Save Lives
KEY INSIGHTS
One of the largest international non-profits launched a program to incentivize physical activity in school children by providing them LG G Pads with a built-in activity app. The NGO turned to ConnectUs to pre-configure and ship nearly 30,000 devices over 4 years. ConnectUs saved the program nearly $4.5 million in costs, and the campaign was estimated to save 8,000 lives in areas that lacked clean water and food.
- Devices configured, ready out of the box, with user settings & apps.
- Cost savings of $150 per device / $4.5M overall savings.
- Over 3 million children participated and 8,000 lives saved
SITUATION
Top international NGO embarking on ambitious fitness and humanitarian campaign
A leading global non-profit organization had developed an innovative physical fitness program for kids in schools using a tablet based app. Additionally, a humanitarian effort was piggybacked on the exercise initiative. The plan was for donors to make pledges based on the amount of steps taken per classroom, and pledge money would in turn go to providing clean water and food to third world countries.
When the NGO approached a Tier 1 Carrier to procure the devices, the price quote did not fit within the program’s budget.
OBJECTIVE
Locate and engage with a pre-configured device provider that could deliver at scale
When the non-profit leadership began their search for an alternate device provider, ConnectUs was recommended by a previous customer. Based on initial conversations, it was quickly apparent that ConnectUs could not only deliver the pre-configured LG G Pads at scale, but the devices would also be provided at a significant discount.
APPROACH
Define specifications, configure devices, and ship fast
Once the activity app specifications were determined, ConnectUs quickly configured and kitted the devices for immediate shipping. With industry leading capacity and delivery times, ConnectUs shipped 8,000 LG G Pads each year during a 4 year period.
RESULTS
Over 3 million participants and 8,000 lives saved
To date, over three million children have participated in the physical activity program, and subsequent donations are estimated to have saved over 8,000 lives worldwide. Close to 30,000 devices were delivered over the course of 4 years.
The international NGO was thrilled with the quality of the devices provided by ConnectUs, as well as with the ultra fast delivery time. On top of the superior service, ConnectUs was able to extend a savings of $150 per device, with an overall savings of $4.5 million. Unquestionably, the youth activity & humanitarian campaign was a huge success for kids and persons in need worldwide.